Consumer Choice
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Original price $2,398.00Current price $1,917.00Modmax II Reclining Sofa Chaise
Looking cool and contemporary is great. But when it comes down to it, youÕre all about low-maintenance lounging. With the performance fabric on thi...
View full detailsOriginal price $2,398.00Current price $1,917.00Save 20% -
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from $1,107.00Navi Living Room Set
If you love the cool look of leather but long for the warm feel of fabric, you can take comfort in this 2-piece set with sofa and loveseat. Wrapped...
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Original price $1,088.00Current price $867.00Naydell 92" TV Stand
Balancing chic flair with a relaxed sensibility, this extra-large TV stand strikes just the right tone for rustic sophistication. Beautifully clean...
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Original price $448.00Current price $357.00Nerviano Recliner
Indulge in comfort—while saving on space—with this zero wall recliner. This zero wall design means you only need a few inches of room between the b...
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Original price $348.00Current price $277.00Newellen Oversized Accent Ottoman
Why choose between classic comfort and modern design? This oversized accent ottoman welcomes day-to-day relaxation in style. Its dimensional, mensw...
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Original price $1,888.00Current price $1,507.00Newellen Sectional with Chaise
Why choose between classic comfort and modern design? This sectional with chaise welcomes day-to-day relaxation in style. Its dimensional, menswear...
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Original price $1,718.00Current price $1,367.00Newellen Sectional with Double Chaise
Why choose between classic comfort and modern design? This sectional with double chaise welcomes day-to-day relaxation in style. Its dimensional, m...
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Original price $2,288.00Current price $1,827.00Newellen Sleeper Sectional with Chaise
Why choose between classic comfort and modern design? This sleeper sectional with chaise welcomes day-to-day relaxation in style. Its dimensional, ...
View full detailsOriginal price $2,288.00Current price $1,827.00Save 20% -
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from $4,487.00Next-Gen DuraPella Living Room Set
This sleek, ultra-modern power reclining seating package has it all. With designer style and head-to-toe comfort, it has the upscale look of leathe...
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from $2,857.00Next-Gen DuraPella Living Room Set
Stylish, adaptable and durable. Your living room is the central hub of your home—why settle for anything less? With this seating package, you can m...
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Original price $1,048.00Current price $837.00Next-Gen Durapella Power Lift Recliner
This power lift recliner makes at-home lounging an effortlessly comfortable experience. Indulge in a full recline—its spacious seating area gives y...
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Original price $2,168.00Current price $1,727.00Next-Gen DuraPella Power Recliner
3D AvailableThis sleek, ultra-modern power recliner has it all. With designer style and head-to-toe comfort, it has the upscale look of leather at a scaled-dow...
View full detailsOriginal price $2,168.00Current price $1,727.00Save 20% -
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Original price $1,888.00Current price $1,507.00Next-Gen DuraPella Power Recliner
3D AvailableIt’s time to rethink the way you relax—and time to experience the joys of this power recliner. Taking a fashion-forward approach to the art of rela...
View full detailsOriginal price $1,888.00Current price $1,507.00Save 20% -
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Original price $1,088.00Current price $867.00Next-Gen DuraPella Power Recliner
3D AvailableStylish, adaptable and durable. Your living room is the central hub of your home—why settle for anything less? With this power recliner, you can ma...
View full detailsOriginal price $1,088.00Current price $867.00Save 20% -
Sale
from $867.00Next-Gen DuraPella Power Recliner
3D AvailableIt’s time to rethink the way you relax—and time to experience the joys of this power recliner. Taking a fashion-forward approach to the art of rela...
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Original price $2,228.00Current price $1,777.00Next-Gen DuraPella Power Reclining Loveseat with Console
3D AvailableIt’s time to rethink the way you relax—and time to experience the joys of this power reclining loveseat. Taking a fashion-forward approach to the a...
View full detailsOriginal price $2,228.00Current price $1,777.00Save 20% -
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from $1,777.00Next-Gen DuraPella Power Reclining Loveseat with Console
3D AvailableIt’s time to rethink the way you relax—and time to experience the joys of this power reclining loveseat. Taking a fashion-forward approach to the a...
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from $2,367.00Next-Gen DuraPella Power Reclining Sectional
3D AvailableStylish, adaptable and durable. Your living room is the central hub of your home—why settle for anything less? With this power reclining sectional,...
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Original price $1,648.00Current price $1,317.00Next-Gen DuraPella Power Reclining Sectional Loveseat
Stylish, adaptable and durable. Your living room is the central hub of your home—why settle for anything less? With this power reclining sectional ...
View full detailsOriginal price $1,648.00Current price $1,317.00Save 20% -
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Original price $1,938.00Current price $1,547.00Next-Gen DuraPella Power Reclining Sectional Loveseat with Console
Stylish, adaptable and durable. Your living room is the central hub of your home—why settle for anything less? With this power reclining sectional ...
View full detailsOriginal price $1,938.00Current price $1,547.00Save 20% -
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Original price $2,088.00Current price $1,667.00Next-Gen DuraPella Power Reclining Sectional Sofa
Stylish, adaptable and durable. Your living room is the central hub of your home—why settle for anything less? With this power reclining sectional ...
View full detailsOriginal price $2,088.00Current price $1,667.00Save 20% -
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Original price $2,838.00Current price $2,267.00Next-Gen DuraPella Power Reclining Sofa
3D AvailableThis sleek, ultra-modern power reclining sofa with drop-down table has it all. With designer style and head-to-toe comfort, it has the upscale look...
View full detailsOriginal price $2,838.00Current price $2,267.00Save 20% -
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Original price $2,278.00Current price $1,817.00Next-Gen DuraPella Power Reclining Sofa
3D AvailableIt’s time to rethink the way you relax—and time to experience the joys of this power reclining sofa. Taking a fashion-forward approach to the art o...
View full detailsOriginal price $2,278.00Current price $1,817.00Save 20% -
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Original price $1,748.00Current price $1,397.00O'Phannon 2-Piece Sectional with Chaise
Complete your at-home retreat with this casually chic sectional with chaise. The luxe herringbone chenille upholstery is indulgently plush to the t...
View full detailsOriginal price $1,748.00Current price $1,397.00Save 20%
Consumer Choice — Frequently Asked Questions
What consumer choice brands does Great Lake Furnishings (MI) carry?
Our Consumer Choice selection includes Ashley Furniture, chosen for a balance of quality, comfort, and value. Browse the collection to compare styles and finishes side by side.
How do I choose the right consumer choice?
Measure where the consumer choice will go, then check your doorways, hallways, and stairwells to be sure it will fit inside. Think about how it will be used and by whom — homes with kids or pets do best with durable, easy-clean materials — and match the color, finish, and scale to what you already own. Want a second opinion? Just contact us.
Do you deliver consumer choice items?
Yes. We deliver throughout our local service area and, in most cases, will bring your consumer choice inside and place it where you want it. See our shipping & delivery policy for timelines, or contact us for a quote and an estimated delivery window.
Can I finance a consumer choice?
Yes. We offer financing options on qualifying purchases, often with promotional low- or no-interest plans. Ask us about prequalifying so you can shop with a budget in mind.
Does my consumer choice come with a warranty?
Most pieces are covered by the manufacturer's warranty, which typically protects against defects in materials and workmanship for a period that varies by brand and product. Keep your order confirmation as proof of purchase, and contact us if you ever need to file a claim — we'll help you work with the manufacturer.
What if my consumer choice arrives damaged?
Inspect it at delivery, and if anything isn't right, note it on the paperwork, snap a few photos, and contact us immediately. We'll coordinate a repair, replacement part, or return under our return policy.